WEB & SOCIAL MEDIA POLICY

Policy

Based upon the Town of Secaucus’ interest and expectation in deciding who may “speak” and what is “spoken” on behalf of the “Town of Secaucus” on social media sites, the following policy has been established regarding the use of all social media in conveying Town information.  The guidelines set forth are for the use, creation and presence of the Town, its employees, staff and agents.

The official webmaster for the Town of Secaucus shall recommend to the Town of Secaucus for approval of social media technologies that may be suitable for use by municipal departments, affiliated boards, commissions and authorities.

The Town of Secaucus shall have a single presence on social media sites deemed appropriate for use.  Requests for individual departmental or agency pages or sites must be approved by the Town Administrator. 

All official Town of Secaucus presence on social media sites or services is considered an extension of the Town’s information networks and is governed by all policies applicable to the use of municipal computers and electronic media, as well as, the municipal internet access and use guidelines.

Departments that use social media are responsible for complying with applicable federal, state and county laws, regulations and policies.  This includes adherence to established laws and policies regarding copyright, record retention, the Freedom of Information Act (FOIA), the Open Public Records Act (OPRA) N.J.S.A. 47:1A-1 et seq., First Amendment privacy laws, Open Public Meetings Act (OPMA), otherwise known as the “Sunshine Law” and information security policies established by the Town of Secaucus, its administrators, departments and governing body.  The Webmaster shall download, on a monthly basis, all social media posts, comments and account information as a permanent archive.

Whenever possible, links to more information should direct users back to the Town’s official website for more information, forms, documents or online services necessary to conduct business with the Town.

Employees representing the Town of Secaucus on social media outlets must identify themselves by name and when relevant, by role in the Town of Secaucus’ municipal government.  All municipal policies are applicable to interactions on social media sites when acting in an official capacity and representing the Town of Secaucus. 

The official webmaster shall monitor content on all social media sites to ensure adherence to the Social Media Policy for appropriate use, message and branding consistent with the goals of the Town of Secaucus.

The official webmaster may have the authority to remove any information that violates this Social Media Policy or Terms of Service (TOS) at any time from any municipal social media site in accordance with archiving and retention requirements.  See section below entitled “Prohibited Content.”  Once removed, an e-mail will be sent to the Town Administrator’s Office for notification.

Local non-profit organizations may have their local events posted on the Town’s website, public access channel or social media outlets by obtaining prior approval from the Town Administrator or their designee.  It is solely at their discretion whether an event should be allowed to be placed on the Town’s website, public access channel or social media outlets.

Upon request and at the sole discretion of the Town of Secaucus, the Town may create a Facebook event for sponsored or co-sponsored events.  Co-sponsored events are defined as events hosted by third party organizations which take place at a municipal facility (i.e. parks, recreation centers, schools, etc.).  For community events that are neither sponsored nor co-sponsored by the Town of Secaucus, flyers may be posted on the website and social media accounts, but events on social media will not be created.

Prohibited Content

The following is prohibited and subject to removal:

Comments not topically related to the particular post being commented upon.

Comments that promote, foster or perpetuate discrimination on the basis of creed, color, age, religion, gender, marital status, status with regard to public assistance, national origin,
physical or mental disability or sexual orientation.

Comments that include vulgar, offensive, threatening or harassing language, personal attacks
or unsupported accusations.

Obscene or sexual content or links to obscene or sexual content.

Illegal activity or encouragement of same.

Information that may tend to compromise the safety or security of the public or public systems.

Comments from children under thirteen (13) years of age cannot be posted in order to comply with the Children’s Online Privacy Protection Act (COPPA).  By posting on a Town of Secaucus media site, users acknowledge that they are at least thirteen (13) years old.

Content that violates a legal ownership interest of any other party.

Applicability

This policy shall apply to all municipal departments and employees, as well as, any affiliated government or non-government agency or official permitted by the Town of Secaucus to post on its social media sites.

 

WEBSITE TERMS OF USE

The Town of Secaucus makes this website available to the user based upon and subject to the user’s unconditional acceptance without modification of the terms, conditions and notices contained herein.  The use of this website constitutes the user’s acknowledgement and agreement to all such terms, conditions and notices.  The Town may revise these Terms of Use at any time by updating this posting.  The user should visit this page from time to time to review the current Terms of Use because they are binding on the user.  This website shall not be accessed by anyone under the age of thirteen (13) without express parental permission.

Use of Website

The Town of Secaucus hereby grants the user a non-exclusive, non-transferable license for the term hereof to access and download, display and print one (1) copy of the content and functionality displayed on this website (“Website Content”) on any single computer solely for the user’s own personal use, provided that the user does not modify the website content in any way and that the user retains all copyright and other proprietary notices displayed on their website content.  The user may not otherwise reproduce, modify, distribute, transmit, post or disclose the website content without the prior consent of the Town of Secaucus.  Attempts to upload or change information on the official website of the Town is prohibited, unless written authorization is provided by the Town of Secaucus.

Cookies

The Town of Secaucus uses cookies to enhance the user’s experience.  The user’s web browser maintains cookies on the user’s devices for record-keeping purposes and sometimes to track non-identifiable information about the user.  The user may choose to set their web browser to refuse cookies or to alert the user when cookies are being sent.  If, you, as the user, does so, please note that some parts of the website may not function properly.

Copyrights

All of the information and content of this website, including, but not limited to its text, graphics, logos, icons, images and the selection and arrangement thereof, is the exclusive property of the Town of Secaucus or its licensors.  It is protected by the United States and international copyright laws.  All rights not expressly granted are reserved.

General Disclaimer and Indemnification 

The Town of Secaucus provides and maintains this website for the convenience of the user as a public service.  While every reasonable effort is made to keep the information contained on or accessed through this website as accurate and up to date, such information could include technical inaccuracies, typographical errors or other mistakes.  The website may be unavailable from time to time due to maintenance, development or technical difficulties. 

Accordingly, the Town of Secaucus provides this website and the information accessed on or through it “as is” without guarantee, warranty or representation of any kind; expressed or implied.  In the case of any errors, discrepancies or conflicts between information appearing on or accessed through this website and the official, printed version of such information that is available at Town Hall, including, but not limited to, any errors, discrepancies or conflicts related to deadline dates or other requirement for the submission of materials or documents to the Town of Secaucus, the official printed materials or documents materials will be maintained and available at Town Hall, will take precedence and control in all cases.  Changes are made periodically to many town documents, including ordinances, documents, announcements and schedules.  These changes may or may not be reflected in the materials or information present on the town website.  Independent verification of all information of this website is strongly recommended.  Information may be deleted, modified or moved to a different part of the site without advance notice. 

In no event, shall the Town of Secaucus, its officers, employees, agents or assigns, be liable for any direct, indirect, consequential, special, incidental, punitive or other damages or other losses, costs or expenses of any kind whatsoever resulting from, caused by or arising out of or in connection with the Town website or your use thereof, its contents or any other cause whatsoever, including without limitation, losses related to the inability to use the website, loss of data, any errors, omissions or defects in the website content, any lost or misdirected information, malfunction of communications equipment, computer equipment or software or notifications that fail to be viewed or transmitted due to problems with servers or transmissions (i.e. cable, satellite, dial-up, etc.), human error or any other cause.

Communications with the Town of Secaucus

Communications made through electronic mail (e-mail) and/or messaging capabilities that may be available through or in connection with this website shall in no way be deemed to constitute legal notice to the Town of Secaucus or any of its agencies, departments, officers, employees, agents or representatives with respect to any matter or any type or kind, including, but not limited to, with respect to any applications, bids, submissions or existing or potential claims or cause of action against the Town or any of its agencies, departments, officers, employees, agents or representatives.

Limitation of Liability

The user understands and agrees that any information, documents or other materials that the user may download or otherwise obtain through the use of this website are to be downloaded and obtained by the user at the user’s own risk and discretion.  The user will be solely responsible for any damages to the user or the user’s computer system, including, but not limited to, any loss of data that results from the user downloading or otherwise obtaining such material.  To the maximum extent permitted by applicable law, in no event will the Town of Secaucus or (1) any of its affiliates, officials, employees or agents; or (2) any party involved in the creation, production or transmission of this website, be liable to any party for any direct, indirect, special, punitive, incidental, consequential or other damages of any type or kind (including, without limitations, those resulting from lost profits, lost data or business interruption) arising out of the use, inability to use or the results of use of this website, any websites linked to this website or the materials, information or services contained at any or all such websites, whether based on warranty, contract, tort or any other legal theory and whether or not advised of the possibility of such damages.  In the event of any problem with this website or any content or information available on or through this website, the user agrees that the user’s sole remedy is to cease using this website.

Privacy

Please note that e-mail and/or other online communication methods may not be secure to transmit confidential or personal information.  Personal information that the Town of Secaucus will obtain about the user when the user visits this website is information that the user may e-mail or otherwise provide to the Town of Secaucus.  The Town of Secaucus shall use such information to respond to the user’s inquiry and/or comments or to address the issue expressed with Town Departments or related/invalid third party entities. The Town of Secaucus’ use and dissemination of any such information is subject to the applicable state and federal laws and regulations with respect to any information that is provided to the Town of Secaucus.  Other information obtained through the user’s visit or site browser that may not personally identify the user may be collected as allowable by law to assist with webpage development and content.

Linking to this Website

Creating or maintaining any link from another website to any page on this website without the Town of Secaucus’ prior written permission is prohibited.  Running or displaying this website or any material displayed on this website in frames or through similar means on another website without the Town of Secaucus’ prior written permission is prohibited.  Any permitted links to this website must comply with all applicable laws, rules and regulations.

Third Party Websites

From time to time, this website may provide links to or may be linked from other websites.  This is done for convenience only and the existence and/or provision of any such links neither constitutes nor implies endorsement or sponsorship by the Town of Secaucus of (1) any such destination or departure website; (2) the products, services, content, viewpoint, accuracy, quality of opinions or policies of any such website or; (3) the creator or publisher of any such website.  The Town of Secaucus makes no representations whatsoever about any website that the user may access through or from this website.  The Town of Secaucus has no control over or responsibility for any third party website that is linked to this website.  The Town of Secaucus is not responsible for any materials stored or seen on other websites, nor is it liable for any inaccurate, defamatory, offensive or illegal materials found on such sites.  The viewing, downloading, storing or obtaining such materials is at the user’s own risk and discretion.

Advertising 

The official Town of Secaucus’ website will only display or advertise events that are Town sponsored or have valid permits with the Town to use municipal property.  Local Secaucus non-profit organizations may be authorized to submit and have posted local Secaucus events on the Town website, calendar or Facebook page with prior consent and approval from the Office of the Town Administrator and/or their designee.  No guarantee is made for any posting, the location of such on the website or the length of time permitted.  The Town of Secaucus reserves the right to restrict such at any time for any reason.  The Town of Secaucus does not accept paid advertising for the municipal website or social media accounts.

Choice of Law:  Jurisdiction

These Terms of Use supersede any other agreement between the Town of Secaucus and the user to the extent necessary to resolve any inconsistency or ambiguity between them.  These Terms of Use will be governed by and construed in accordance with the laws of the State of New Jersey, without giving effect to any principles or conflicts of law.  Any claim or dispute related to or arising under or in connection with this website or these Terms of Use must be brought in to the Superior Court of New Jersey in Hudson County, New Jersey within and the user consents to said jurisdiction for the purposes of litigating any complaint.  A printed version of these Terms of Use shall be admissible in judicial and administrative proceedings based upon or relating to these Terms of Use to the same extent and subject to the same conditions as other business documents and records originally generated and maintained in printed form.  If any section, term or provision of these terms shall be adjudged invalid, such shall only apply to that section, term or provision and the remainder of these terms shall be deemed valid and enforceable. 

Language Translation

Translation is provided by Google, an online third party service and accuracy is not guaranteed.  The Town is not responsible for discrepancies or differences.  Translations for downloads, including, but not limited to, images, documents and PDFs are not provided.